Customers have a wide choice of platforms when they can rant or share their good experience about their latest hotel stay. TripAdvisor, VibeAgent, Vinivi and all major online travel agents encourage people to review hotels.

But hoteleliers have been left on their own regarding how to (re) act and have their say when something went really bad at their property. I remember in June 2005 at a London conference that a hotelier was quite keen to also review rate their guests when they were impolite, damaging their rooms, didn’t pay their bills and so on.

This online tool / solution exists, it’s called Happy Guests. You have to register to access the different services offered by Happy Guests. You can alert other hoteliers with a severity from 1 to 5 if one of your guests have not behaved whilst staying at your hotel. See the screen shot.

But…and there is always a but…I am not sure that displaying the guest name + the city and the postcode of the guests is really legal. These information shouldn’t not be disclosed (ever hear of the data protection act in the UK?). The website states "Guests recorded on the database can be searched for by name, postcode  or category type."

The company behind it is based in Torquay and their mission is simple "The driving force behind the Happy Guest web site is to help our
Hotels, Guest Houses and Apartments, become better places to stay in.
Guests who check-out Happy, will come back".

If you are a hotelier and you are already using this service, let us know more about this…For the others, any thoughts about the possibility of having your name down to this database?

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